Welcome to our house.

This is our garage studio and our lab for designing, testing, breaking, and peddling the products and ideas that, in our minds, amplify human performance + potential.

It’s our billboard for chirping the system. For advocating quality over quantity, meaning over comfort, connection over convenience, product over marketing, and the long-term health of people over the short-term profit of companies. 

It’s our ring corner and our race crew. Our small insiders community of friends, family, training partners, and ride-or-dies.

It’s our outsiders edit of short stories that keep us locked in. About endurance athletes, sure, and also artists, iconoclasts, entrepreneurs, upstarts, explorers, and underdogs. 

Right now we’re small, scrappy, and all in. The last two are never going to change - but if you’re here in 2025, thanks for being one of our Day Ones.

Our house is your house. Welcome to Easyday.

Nate Marti, Founder